We’re Honoured! Her Royal Highness ‘Thinks in 3D’!

Posted in: #2 Establish A Dramatic Difference
Queen 3D

Well, it’s certainly been a great year researching, meeting, speaking and writing about 3D businesses, but as the year comes to a close, this really has to be the greatest honour. Yes, it is with great pleasure that we can reveal that Her Majesty Queen Elizabeth II has recognised the power and value of ‘3D...

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Want To Think in 3D? Start With The ‘Why’!

Posted in: #1 Get That Vision Thing!, #2 Establish A Dramatic Difference, #7 Keep Working ON!
3D Glasses Cartoon

Why are you in business? Why should I work for you? Why should I buy from you? These are all questions that 3D businesses have thought about, can answer….. and crucially, can Demonstrate that answer! How do they actually do this? Well, there are certainly no ‘magical answers’ -  Although I do believe that there are a number...

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Marylin Monroe Was Thinking in 3D 50 Years Ago!

Posted in: #2 Establish A Dramatic Difference, #7 Keep Working ON!
Marilyn-Monroe

It was 50 years ago today that Marylin Monroe died at the age of 32. She was an iconic figure who’s impact and memory have lived on way past the days she starred in films and posed for photographs. So, how did a girl from a broken home in Los Angeles who spent most of her...

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A Dramatically And Demonstrably Different Automated Customer Service!

Posted in: #3 Create 'Devoted' Customers, #4 Forget CRM - Think MCR!, General

One of the biggest customer service frustrations is automated phone systems. Let’s be honest, very few of us enjoy dealing with them… press 1 for this… press 2 for that….la la la….. your call is important to us (honest!)….. In fact, it is often highlighted (by me and others!) as the most frustrating thing! Well, here’s a great...

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Thinking in 3D – A New Slideshare Presentation

Posted in: General

Thinking In 3D – Improving Your Marketing Effectiveness View more presentations from Andy Hanselman. Here’s a new Slideshare presentation for you to kick off your New Year – a few thoughts and ideas in a quick and easy ‘digestible’ format. Do let me know what you think. Bookmarks:

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Are You Dealing With Your ‘Little Ones’?

Posted in: General

Here are two lovely examples of  ‘Dramatically and Demonstrably Different’ business cards (courtesy of the Holy Kaw website). Obviously, I’ve no experience of the latter’s services (honest), but they do ‘stand out’ and suggest a forward thinking approach. We all know that your logo isn’t your brand and your business card is not generally the...

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I’m An Estate Agent – Honest!

Posted in: General

An estate agent that’s Dramatically and Demonstrably Different’ – He tells the truth! OK, I know that’s a touch hard on a lot of very good and honest estate agents, but this guy in Glastonbury certainly seems to be doing things a bit differently! In an article in the Independent newspaper Jules Bending of Ralph...

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A Birthday ‘Engagement’!

Posted in: General

My friends at branding experts Purple Circle are celebrating their 18th birthday! It’s about time they became grown ups! They’ve come up with a great way to ‘enage’ with their clients and celebrate the anniversary. The Purple Circle ethos has always been about having ‘shed loads of ideas, and their red shed has played prominently...

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