I speak about customer delight at conferences and seminars all over the place, and am so pleased that my message has now spread ‘down under’! No, unfortunately, I’m not speaking there (yet!), but I was interviewed recently by Dawn Russell of The Heartware Group down in sunny Australia for her weekly ‘Adrenalin Shot’, and it was published this week…… So, if you want to get a bit of an insight (or a quick ‘refresher’) into ‘Customer Delight’, well, here’s your chance!
You can see the video here (it only lasts about 8 minutes)…
Just a quick reminder of the 6 ingredients of customer delight which are….
- It produces a wow reaction!
- It appears spontaneous or unexpected!
- It’s the personal touch!
- It makes the customer feel valued!
- It’s genuine… and…
- It creates a ‘talking point’!
If you’d like some more ideas on Creating Customer Delight As Competitive Advantage – then here’s a FREE E-BOOK that shows you how you can build it in to the way you do business – Click on the image and download it today!
You can also see Dawn’s website here – there’s some good stuff on there… it’s well worth a look!