More evidence that the consumer is in control comes from Time Magazine’s choice of it’s Person Of The Year.
This year, it’s YOU! Their asertion that YOU control the Information Age and the democratisation of the media through the likes of You Tube, Wikepedia, MySpace and the millions of Blogs published daily has changed the world that we live and communicate in.
There’s some great examples and stories to support this here.
My choice, for what it’s worth, isn’t you, but David Walliams of Little Britain fame for his amazing swim across the English Channel.