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09Sep Andy’s 3D Thoughts 9th September

Do you ever think “Oh no, another meeting!”? Some people spend over half their working week in them and  this week’s 3D Thoughts highlight how to take a different approach – a Dramatically and Demonstrably Different approach even! There’s a 3D approach to marketing from Channel 4 and news about how vloggers are influencing our world.  

All you need to do is just click on the image to listen and then DO SOMETHING… it’s all in around 3 minutes! 

Links: 


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09Sep Channel 4 Choose ‘Em Or Lose ‘Em

3D Businesses focus on the customers they WANT to work with – we call it ‘Choose ‘Em Or Lose ‘Em’ and as a result, they are not afraid to say ‘No’ to the customers they don’t want. Here’s a brilliant advert from Channel 4 that does just that…. and they do it by ‘Demonstrating‘ their ‘Dramatic Difference‘!

It highlights some of the complaints they’ve had from people are not particularly enamored with what they’ve seen, and they way they’ve produced it, it clearly suggests that these are not the viewers they particularly mind losing!

You can watch it here….

  • Do you focus on the customers you WANT to work with?
  • Do you say ‘no’ to the customers you don’t?
  • Do your marketing efforts reinforce this?
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02Sep Andy’s 3D Thoughts 2nd September

Hello, hello! We’re back from our holidays with this week’s 3D Thoughts  – 3 iDeas  in around 3 minutes to help you think in a Dramatically and Demonstrably Different way. There’s news about the best customer service providers in the UK (and the worst!), evidence that on-line businesses aren’t learning the lessons from ‘traditional’ businesses and a lovely example from Morrisons of recognising their great customer service staff. 

All you need to do is just click on the image to listen and then DO SOMETHING… it’s all in around 3 minutes! 

Links: 

The sign in Morrisons….

 


If you never want to miss another 3D Thoughts and want to hear other past episodes or want to sign up for a little reminder when they’re out, just click here

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05Aug Andy’s 3D Thoughts 5th August

There are some horrific things happening in the world at the moment, so I thought in this week’s 3D Thoughts I’d highlight 3 Dramatically and Demonstrably Different things that I saw at the weekend that shows it’s not all bad. Hopefully, they inspire you to do something to make a difference too.

All you need to do is just click on the image to listen and then DO SOMETHING… it’s all in around 3 minutes! 

Links: 


If you never want to miss another 3D Thoughts and want to hear other past episodes or want to sign up for a little reminder when they’re out, just click here

Alternatively, if you want to get all ‘modern’ and never miss one again then click on the icon to…

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29Jul Andy’s 3D Thoughts 29th July

Want evidence we’re in a Dramatically and Demonstrably Different world? Check out the Fortnite World Cup where 14 year olds can become millionaires playing a game, see how much the top Instagram celebrities earn and discover the 6 year old YouTube star who has just bought a £6.5 million property! This week’s 3D Thoughts also highlight a school taking an innovative approach to creating a great customer experience and some simple questions to consider to help maximise the performance and potential of your people.

All you need to do is just click on the image to listen … it’s all in around 3 minutes! 

Links: 


 If you never want to miss another 3D Thoughts and want to hear other past episodes or want to sign up for a little reminder when they’re out, just click here

Alternatively, if you want to get all ‘modern’ and never miss one again then click on the icon to…

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22Jul Andy’s 3D Thoughts 22nd July

‘That’s One Small Step…..’ That was Neil Armstrong 50 years ago and the culmination of a nation’s drive to get him there. It’s a great example of 3D Characteristic #1: ‘Get That Vision Thing!’ and is part of this week’s 3D Thoughts. There’s also an innovative approach from Pampers with some Dramatically and Demonstrably Different nappies and a great example of tapping in to the wisdom of employees from Rotherham Borough Council.

All you need to do is just click on the image to listen … it’s all in around 3 minutes! 

Links: 


 If you never want to miss another 3D Thoughts and want to hear other past episodes or want to sign up for a little reminder when they’re out, just click here

Alternatively, if you want to get all ‘modern’ and never miss one again then click on the icon to…

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