Engaging Your Customers To the Max!

I received a draft copy of fellow Management Issues Thought Leader

U2 3D really is ’3D’

Very occasionally, and I mean ‘very’, you experience something that completely

Students Today!

I like this – it’s a simple but powerful and engaging way of getting a key message across. The world as we know it is changing! Or maybe for some of us, the world as we used to know it has already changed!

Egg On Their Faces?

I blogged about customer vigilanties last month. I read an article in The Times on Saturday highlighting how it’s growing in the UK too. The article reinforces the fact that they are so easy to set up and join. Examples include the

Collaboration is a ‘Fresh’ Idea

It’s taken me a week to report on a great meeting I had last friday with Matt Rhodes of FreshNetworks. Matt is an expert in ‘customer engagement’ and provided some fabulous insights into how organisations are engaging customers online for all sorts of stuff, particularly for collaboration on new ideas and products.

Technology allows organisations not just to ‘tap in’ to online communities to get feedback and keep their finger on the pulse, but more and more are developing collaborative approaches to product development. I loved his phrase ‘the best brains don’t work for you’. The implication of this? Tap into those that are outside. For example, over 40% of

Download Seth!

I spent an hour listening to a telephone seminar given by Seth Godin last week. It was hosted by

A Marathon Engagement

I was lucky enough to be in London yesterday for the London Marathon – Watching, not participating! Well, actually, that’s untrue. The crowds

A Pleasant Time In Doncaster!

Thanks very much to everyone who came to the Doncaster Chamber Executive Dinner last night at the Mount Pleasant Hotel. You’ll see I’ve uploaded the slides from my presentation – feel free to download them and use them at will! Here’s a link to a toolkit you may find useful too. ‘Scriptease – Uncovering Your Business Frailities’ is a paper I wrote cocvering some of the issues we discussed.

Organisational Stupidities

I

Fastest 50 Programme

Andy is delivering a ‘Leading Your Business’ Masterclass on the Fastest 50 Business Improvement Programme. More details here.

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